If your business has multiple locations or serves multiple areas, a solid local SEO strategy will enable searchers to find your locations independently of each other and compete against businesses in those areas. As most people searching on their phones are on-the-go, Google is looking to be one step ahead of their search intent by […]
Local SEO services offer a very targeted online marketing approach, (it’s not like dropping off brochures on front-porch steps or paying for an ad in a local newspaper that may or may not be seen by a potential customer that is actually interested in your products or services). Local SEO companies allows you to position your […]
Website operators are sometimes looking for a free SEO solution. The closest that one can get to “free” SEO solutions are various online tools or “SEO analyzers” that check some general standardized parameters and give generic recommendations on how to improve the SEO performance. The outputs of these tools are rarely usable for professional SEO […]
For many years SEO has been, and continues to be, a scary and mysterious monster for many small business owners and even marketers. But the truth is when you use right tools, all within the same platform, SEO is really easy and fun. All the scary tasks like keyword research, competitor analysis, rankings, traffic and […]
Technical SEO ensures your website complies with the search engine guidelines. Technical SEO builds your site to succeed in the highly competitive SERPs. If you do pay attention technical SEO checklist right from the construction of the website then it will become quite difficult to come up in Google’s SERP for desired keywords. So get […]
Many business owners know a bit about SEO and keywords, but most people know that getting to the top of Google’s first page is challenging and awesome at the same time. But how does that happen? SEO is a long, complicated process, but it starts with a less-complicated point: Keywords. At the high risk of […]
You’ve spent a lot of time writing great content–now take the time to optimize it. Go through one keyword at a time, and focus on the page of your website that corresponds to that particular keyword. You want to be certain that the keyword appears in several places on your page, but don’t over-populate the […]
Social media has changed just about everything in the last few years. If you aren’t active on social media regularly, you are never going to make it in e-commerce. How active you are plays into the whole ‘relevancy’ thing in Google. In short, if Google doesn’t see you on the major social media platforms, they […]
Google is all about relevancy – how relevant it thinks your site is to what the user is searching for. This used to be just about how many keywords you had vs your competitor, but that was a LONG time ago. While no one except Google knows the exact details of their algorithm, we do […]
Links are incredibly important to the ranking of your site. But how can you convince other sites to link to your site? Other people will link to you if they think your website is worth visiting. If you give away a useful piece of content for free, then you are increasing the chance that other […]
Let’s take a look at some of the factors that will have a strong influence on link building in 2018 (and beyond). Not all links are valued equally, of course. An abundance of low-value, spam or non-pertinent links will quickly devalue your page in Google search. To get the best possible result, webmasters should keep […]
Let’s begin by picking a target keyword we’re going to work on. Step one is firing up Google Search Console, log into our Food Fanatic property, and click on Search Analytics under “Search Traffic” in the left hand nav. On this page, we’re first going to turn on all available metrics for the page: Clicks, Impressions, CTR […]
One of the tools most useful reports is this one here called the Search Analytics report. You’ll find this once you’ve set up Google Search Console on your website. You will then see it listed where it says, “Search Analytics.” You have a few different options here. You can show different parts of the data: clicks, […]
Your competitors will already be ranking with your search engine keywords and they’ll have had time to tweak their content and tune their websites to optimise their search engine ranking positions. This doesn’t mean you should give up before even you start.By exploring and experimenting with alternative creative methods, the smart online marketeer can use […]
“The way that I often think about SEO is that it’s like a coach. It’s someone who helps you figure out how to present yourself better – In an ideal world, though, you wouldn’t have to think about presenting yourself and whether search engines can crawl your website; they’d just be so good that they […]
On-page SEO is all about Creating or Enhancing relevancy signals for a webpage with respect to the search query. Having some experience in optimizing and promoting websites, we were able to deduce few rules that are essential and that helped us to prioritize our work process and increase our results. We hope these rules will […]
The big question is, are you still the second page, third or fourth on Google today? So how can you jump to the first one? How can you re-create these results? Well here are some tips to get you to the top: 1. Keep an eye on news that is relevant your industry Make it […]
Surely, keyword drop – it’s a motive to panic, but it’s not the end of the world, and most definitely not the end of your site. It’s just like the case of Wile E. Coyote, the beloved cartoon character that ran after Roadrunner; finally he ended falling from a cliff or something, but that didn’t […]
Generating backlinks is difficult. But the good news is, it is also difficult for your competitors. If you could generate one high-quality link from each of these methods, you will be light years ahead of most of your competitors. Search Google Search Google for the keywords you are targeting. Are there any paid directories or […]
There are many strategies to get backlinks. Sit down with your team and look at the different ways you could integrate more link building into your marketing efforts. It can be as simple as reaching out to your partners for a link exchange, or submitting a guest post to an online trade publication. With backlinks […]