Everyone talks about the essential of GOV backlinks for SEO and its importance, but Im sure they may not understand how to evaluate a good GOV backlink. In this articale, I’ll help you understand the way to know how accurately high quality GOV backlinks are.
Comment on Government Blogs
One of the most common ways to try to earn a .gov backlink is to comment on government blogs and websites. It’s a proven means to getting backlinks, but it’s not as easy when compared to commenting for .com backlinks.
Most government sites don’t allow for commenting, and if they do, chances are they are “no follow.” If you’re lucky enough to find a government blog that isn’t “no follow” the comments are under a lot of scrutiny. If your comment doesn’t provide the right quality they are looking for, it will be deleted. Although chances may be slim of receiving a backlink with blog commenting, it’s worth a shot. Just make your comment is valuable and don’t spam.
To increase your chances of having a Do Follow comment published, use “site:.gov inurl:blog “post a comment” -”comments closed” – “you must be logged in” “niche you’re searching” to find .gov sites that allow do follow comments. Outside of just trying to get comment links, you can also use the commenting and contact features to promote content to the website, but you need to have great content.
Write about a Government Agency
Draw attention to your website by writing a high quality article about a government agency, then market the article and notify the agency that you’ve written about them. For example, if you own a renewable energy company or build energy efficient homes, create a related article and discuss the Office of Energy Efficiency & Renewable Energy. If you’re targeting a global audience, use this method for foreign government agencies, too.
Write about a Politician
The same method as writing about a government agency can be applied to writing about a politician. For example, if there is a new law proposed by a politician that will impact your business, create an article and link to the proposing politician. Then, notify the politician about your publication.
Interview a Government Agency Member
Interview an established member of a local government agency regarding a topic that’s relevant to your company or website. In most cases, if you have the right topic, they will agree to the interview. At which point, you can then publish on your website with a link pointing to the government agency. The interviewee, and in some cases, the agency itself will share the interview, earning you a backlink.
Get a Contract or Form a Government Partnership
Try to land a government contract. Although this isn’t always possible depending on the niche of your company, in some cases, you can manage to get a government contract. Then, develop a press release announcing the contract and publish a backlink to the agency. Also, if you can create a partnership with a government agency they will often link to you from their website.
Build a Resource Page
In some cases, you can develop a resource page on your website depending on your niche. If you have a local business, create a resource page linking to local government agencies to provide information about local amenities, accommodations or other applicable information that local website visitors will find valuable. Even for those who aren’t local, you can build a resource pages for government regulations or laws pertaining to a product you sell. For example, if you’re an exterminator or use pesticides, link to the Environmental Protection Agency’s pesticide regulations on your resource page. If you can add valuable insight on a program, you can earn a link.
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