Blogs about Digital Marketing are an ideal source for staying up to date on the latest developments and learn new insights about all sorts of marketing topics. A good marketing blog offers in-depth analyses, how to guides, industry trends, handy statistics insights, strategy papers, the best tools for the marketing professional and much more.
Digital marketing blogs are a dime in a dozen these days. While some are reliable resources for remaining updated and knowledgeable on industry trends, many are just a watered-down bringing up of someone else’s content. We at NVD Academy help you in becoming industry ready.
Why should you read digital marketing blogs?
Marketing is all about grasping new strategies and applying them to your businesses to develop. And what’s the superlative way to learn novel strategies rather than reading blogs?
Benefits of digital marketing blogs:
- To improve your marketing skills
- To build your online presence
- To keep up to date with the hottest trends in your industry
So which Digital Marketing Blogs are successful in providing the information you need and how can you find them? You can do a google search and search for the best Digital Marketing Blogs, but then you get hundreds of “Best of Lists” in front of you, so that doesn’t help a lot either unless you want to spend a full day going through all those lists. Well, that is exactly what we did!
So what are you waiting for? Our team of expert and experienced mavens provide you tailor-made digital marketing classes and pen down the top digital marketing blogs you must read and follow:
1. Marketing Land
https://marketingland.com/
Great for: Hard Digital Marketing News As It Happens
Much of the marketing news content published online is the product of second-hand reporting. Publishers stitch together existing content into “new” articles, which can lead to the dilution of the content’s original value and quality.
Marketing Land bucks this unfortunate trend by producing high quality, original news journalism on all things digital marketing. Read a few of their interviews and you will notice plenty of original quotes from sources at social media companies, search engines and so on.
They also publish crowd-sourced guides and thought leaders – but its Marketing Land’s news coverage that creates its unique value.
For specialist search marketing content, check out the affiliated site Search Engine Land.
2. Content Marketing Institute: Content Marketing
http://contentmarketinginstitute.com/blog/
This is one of the best digital marketing blogs where its readers can find original content marketing research like trends, budgets, and content marketing industry’s benchmarks. It features content about blogging best practices, storytelling, and content strategy. CMI has many different writers that offer expert tips and analysis, with a new article every day, even on weekends and holidays. Some of the latest popular items are about: (i) Content Marketing Trends to Watch for 2018, (ii) The Future of Content and SEO: 5 Trends Every Marketer Needs to Know, (iii) New Research Reveals Habits of Top Content Marketers.
3. Social Media Today
http://www.socialmediatoday.com/
Avail real life examples as well and not just theory as this blog offers wide range of life experiences for you. The diversity of opinions expressed by the site’s expert’s bloggers as well as the contributors, who come from a variety of industries to lend their voice to the cause, makes this a daily must-read.
4. Kiss Metrics
https://www.kissmetrics.com/
Great for Digital Marketing Stats and Research
Kiss Metrics focusses on analytics, marketing and testing and the content on its blog reflects their specialist knowledge in these areas. They produce some beautifully designed infographics containing the latest digital marketing statistics, studies and tests. You’ll also find lots of useful digital marketing guides that tackle subjects like social media platforms and customer analytics and email marketing.
5. HubSpot
https://blog.hubspot.com/marketing
Hubspot is known for starting the inbound marketing movement, and they are considered for giants in the marketing universe. It is a high-quality marketing blog filled with insights and tips and presents a great example of content that delivers value to its users and target customers alike. Hubspot has three blogs: marketing, sales, and agency— each targeted to a slightly different audience.
6. Convince and Convert
http://www.convinceandconvert.com/
Convince & Convert offers a diversity of resources counting a website, blog, podcast, books, and ebooks. Each of the articles is short and simple that gets to the point of what they are considering, while still enduring insightful and informative.
7. Search Engine Journal
https://www.searchenginejournal.com/
From social marketing to content marketing, the blog page covers each and every aspect of digital marketing domain in precise and informative way. The blog page will be an additional aid for students who are pursuing digital marketing courses.
8. Moz
https://moz.com/blog
Great for: SEO
Having started out as a SaaS provider in 2004, Moz quickly grew to become a world-leading authority on SEO.Whilst still highly regarded as a software company, Moz is perhaps now better known as a specialist search marketing content hub. Its editorial focus is mainly on guides and insights, covering topics including blogging, CRO, technical SEO and PPC. More occasionally, Moz Blog publishes news articles on changes and trends in search marketing.
Much of Moz’s content is crowd-sourced from an international community of over one-million digital marketers – which tends to ensure high standards and diversity of content. We recommend checking out Moz founder Rand Fishkin’s weekly blog: Whiteboard Friday.
Top tip: Moz Blog’s ‘Basic SEO’ and ‘Advanced SEO’ blog categories provide an easy way to find the right content to add value to your work.
9. Buffer Blog
https://blog.bufferapp.com/
It is one of the most popular blogs on digital marketing as the content is topical, useful, and fascinating. With Buffer blog, its readers can know the best ways to drive traffic and increase fan engagement. Recent most popular articles are about: (i) Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes, (ii) A Simple 3-Step Approach to Increasing Conversions and ROI with Social Media Advertising, and (iii) 8 Tips to Quickly Master Social Media For Businesses & Entrepreneurs.
10. AFAQS
http://www.afaqs.com/
If you don’t have much time to read newspapers or watch television then you can go for this blog. As this blog provides all kinds of information and news linked to the digital marketing world.
11. Litmus blog
https://litmus.com/blog/
Great for: Marketing Email & Design Best Practice
In much the same way as Moz, mail marketing software specialists Litmus have branched out to become a community and content hub in their niche. In our view, their email marketing related content is unrivalled for quality and variety.
One of the best things about Litmus is the mix of content types they publish, which includes email design case studies, infographics, spotlight articles, webinars and e-books. This makes Litmus an ideal choice for digital marketers who want to vary their learning types.
12. Seth Godin’s Blog
http://sethgodin.typepad.com/
Great For: Regular Marketing Inspiration
Seth Godin has been publishing some of the most influential books on business since the 1990’s and his blog is in our opinion a must. He posts blogs on his Typepad blog most days. Some of his posts are short, some of them longer form but always insightful and enriching. Subscribe by email on the blog for daily inspiration in your inbox. We have been through many many blog subscriptions like this over the years but Seth’s content is always in our daily fix. A real master of the art of engaging an audience. Follow and learn.
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